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May 06, 2025 - BY Glossy
As luxury stalls, Bluemercury charts growth in affluent neighborhoods using high-touch sales strategies
It’s Bluemercury’s big moment, we're just living in it. Seven months post rebrand, the 25-year-old retailer is leading luxury beauty thanks to new blue chip locations, an evolving curation of today’s top luxury brands and a sales staff considered to be some of the best in the business.
May 06, 2025 - BY Glossy