July 08, 2025 - BY Glossy
Beauty & Wellness Briefing: Why Amazon Prime Days could look different for beauty this year
This week, I checked in with the firms tracking Amazon's recently-expanded Prime Days sale, which runs for two extra days this week, to learn how this year may look different for participating brands. Additionally, fragrance juggernaut Dsm-firmenich gets a new president, Target welcomes its latest social-first beauty brand, and Kate Moss shutters her 3-year-old beauty and wellness company.