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November 13, 2024 - BY Glossy
Beauty brands on TikTok Shop challenges: ‘We’ve had success, but at what cost?’
Top beauty and wellness brands at this week's Glossy Beauty & Wellness Summit anonymously share their biggest struggles with TikTok Shop, including discounting, engaging influencers and navigating sensitive retailer relationships.
November 13, 2024 - BY Glossy