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September 08, 2025 - BY Glossy
Betches is bringing its viral voice to a new style destination for millennials and Gen Z
On Monday, Betches Media introduced Betches Style, intended to offer style guidance to its largely Gen-Z and millennial women audience in a way that’s “funny, relatable and actually helpful." Recognizing that modern shoppers increasingly search social platforms and rely on influencers’ posts for outfit ideas, Betches Style will place a heavy emphasis on TikTok and Instagram video content and series like “What Are You Wearing?” Helping its audience discover influencers with styles matching their own is a goal.
September 08, 2025 - BY Glossy