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January 28, 2025 - BY Glossy
Bliss taps comedian Iliza Schlesinger in move away from Gen Z and Alpha customers
Bliss was acquired by AS Beauty Group, parent company to Laura Geller, CoverFX, Julep Beauty and Mally Beauty, in January of 2023. Since then, its new owners have been working to shift focus to an older core customer. Its previous owner, L Catterton, had focused heavily on Gen Z and been successful in doing so.
January 28, 2025 - BY Glossy