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December 05, 2024 - BY Glossy
Brands are expanding product offerings and unlocking revenue with streamlined cross-selling
As e-commerce marketplaces and brands look to stand out in the crowded landscape, offering complementary products through cross-selling is an effective strategy that enhances customers’ shopping experiences and drives growth. According to McKinsey research, targeted cross-selling can increase sales by 20%. Additionally, 80% of a brand’s revenue comes from about 20% of its customers while […]
December 05, 2024 - BY Glossy