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June 12, 2025 - BY Glossy

Drybar founder Alli Webb on her new anti-blowout product line, Messy — plus industry news

After a $255 million exit from her blowout brand Drybar, Alli Webb is back with an opposing beauty venture. This week, the mogul launched Messy, a hair product brand that sells consumers at-home products to embrace an anti-blowout look. Webb joins the Glossy Beauty Podcast to discuss the line, launch and origin story.