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July 24, 2025 - BY Glossy
Exclusive: Beyond Yoga launches new platform ‘Seek Beyond’ fronted by Issa Rae
At 20 years old, Beyond Yoga — the activewear brand acquired by Levi’s in 2021 — is ready to reintroduce itself. To do so, it’s launching a new campaign platform called "Seek Beyond," led by its first-ever celebrity partner: actor, writer, producer and director Issa Rae. Rae penned and voiced the campaign’s "anthem," a spoken-word audio track that scores its hero video. She also stars in the campaign, which launched Thursday morning.
July 24, 2025 - BY Glossy