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July 30, 2025 - BY Glossy
Exclusive: Dezi Skin is the latest influencer-founded brand to hit Sephora
In the influencer world, Desi Perkins is an OG — Perkins got her start on YouTube via an accidentally viral makeup video. In 2020, she launched Dezi, an approachably priced collection of sunglasses. A year later, she introduced Dezi Skin, with just one product, a vitamin C serum called Claro Que C. Five years later, Perkins is launching the brand at Sephora — online-only, to start.
July 30, 2025 - BY Glossy