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May 20, 2026 - BY Glossy
How Makeup by Mario balances paid and organic content
Makeup by Mario's senior manager of influencer and communications, Marisa Sargenti, discusses the brand's community-building initiatives, including what it does to allow members of that community to feel close to its star founder, Mario Dedivanovic, and how it's (slowly) growing its paid social initiatives.
May 20, 2026 - BY Glossy