![]()
June 05, 2025 - BY Glossy
How events fuel Ulta’s retail strategy, from ‘Wicked’ collaborations to Cécred Sundays
Paul Loux, Ulta's vp of store design and experiences, discusses how the company is looking to add more discovery and experiences to its stores as it grows its footprint domestically and abroad.
June 05, 2025 - BY Glossy