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February 16, 2026 - BY Glossy
J.Crew bets on scarcity with The Rollneck Remix designer collaboration pop-up
For a brand with more than 100 stores nationwide, choosing not to use them is an unexpected move. That was the case with J.Crew’s launch of The Rollneck Remix — a New York Fashion Week–timed collaboration with five emerging designers — exclusively through a four-day pop-up at 75 Spring Street and online, bypassing its broader retail fleet.
February 16, 2026 - BY Glossy