![]()
September 23, 2025 - BY Glossy
Liberty London is betting on fragrance’s ongoing growth with the North American launch of its in-house perfume brand
In 2023, the iconic London department store Liberty expanded to beauty through a collection of five perfumes inspired by prints in Liberty’s extensive textile archive. Now, nearly two years after the initial launch, Liberty has its eye on international growth with its arrival in the North American market.
September 23, 2025 - BY Glossy