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June 22, 2026 - BY Glossy

Polite Society is leveraging Ulta Beauty’s new TikTok Shop for its largest-ever affiliate campaign

Polite Society is rolling out its most ambitious affiliate campaign to date, focused on its hero product, the $32 B.I.G Mouth XL Plump Intensive Lip Plumping Concentrate — one is sold every sixty seconds, according to the brand. The campaign involves seeding B.I.G. Mouth XL to more than 1,000 affiliate creators on TikTok Shop.