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September 09, 2025 - BY Glossy

Puig reports double-digit growth in niche fragrance, gears up for Charlotte Tilbury launch on Amazon

On Tuesday's earnings call, Puig CEO Marc Puig stated that the niche fragrance sector saw double-digit growth in the first half of 2025, as led by Byredo. But he expects the fragrance boom will temper in the latter half of the year amid uncertainties from tariffs.