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April 10, 2025 - BY Glossy
Sephora strategies: How brands can win big during the Sephora Savings Event
The biannual sale is a win-win for brands not only to keep regular buyers stocked on their favorite staple products, but also to acquire new customers. Successfully leveraging the sale, however, means keeping a tight eye on inventory and capturing eyeballs ahead of the event with in-person activations and new products.
April 10, 2025 - BY Glossy