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December 15, 2025 - BY Glossy
Six ways creativity can reignite growth for beauty brands in 2026
Michele Gauthier, vp, production, Americas, Shutterstock Studios In an industry built on transformation, beauty brands are facing one of their biggest reinventions yet. Costs are rising, consumer attention is fractured and once-reliable formulas for growth are losing traction. Shutterstock’s 2025 Creative Impact Report shows global marketing spend is up 33% since 2023, while purchase intent […]
December 15, 2025 - BY Glossy