December 11, 2025 - BY Glossy
Ulta Beauty CEO Kecia Steelman unpacks her first year in charge and 2026 goals, plus news
In January, Kecia Steelman became one of the most powerful executives in beauty by stepping into the president and CEO role at Ulta Beauty. She’s since unleashed a revenue comeback plan, which includes international expansion, a marketplace launch and the closure of Ulta's Target shop-in-shop. In just 11 months, her strategy has paid off, with the retailer seeing its net sales growth triple. Glossy sat down with Steelman to discuss her first year at the helm of America’s biggest beauty retailer.