July 27, 2026 - BY Glossy
Watch resellers say Rolex’s certified pre-owned channel is increasing the overall market for secondhand watches
The entry and rapid rise of a watch juggernaut like Rolex into the lucrative secondhand watch market has taken market share from secondhand dealers and marketplaces. But many sellers told Glossy that the ensuing growth of the entire market for secondhand watches has been worth the adjustment.