December 10, 2025 - BY Glossy
Wellness Briefing: Allbirds’ co-founder launches supplements targeting women’s hormone health, plus news
This week, I checked in with Liz and Joey Zwillinger, the married co-founders behind a new line of women’s supplements called Biologica. The line includes three fizzy drink mixes that replace multivitamins for women in their reproductive years, perimenopause or menopause. Mr. Zwillinger is the co-founder and former CEO of Allbirds, the footwear company that reported $254 million in sales in 2023, his last year as CEO. Additionally, Sephora shutters its supplement business, Target pilots overnight delivery, and Classpass shares its biggest fitness trends of the year.